This term means "speaking the the stomach." It describes the art of shifting sound toward a visual target and has been used for eons. At the Temple of Apollo at Delphi in Greece, this technique was used to give voice to devine revelations and prophecy supposedly emanating from the dead. (Macknik, Stephen L. PhD and Susana Martinez-Conde PhD. Sleights of Mind. p 1001-110. NY: Henry Holt and Company, 2010.)

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