Creativity and the Brain

Offers suggestions for maximizing the results that can be obtained through teamwork by utilizing mental diversity, and emphasizes the importance of the climate in which the team is expected to function. (Herrmann, Ned. The Whole Brain Business Book. NY: McGraw-Hill, 1996, pp 123-130)

Creative imagination is called into play when the mind goes to work to solve a problem, make up an illustration, or create a drawing. TV Viewing can increase daydreaming and, simultaneously, decrease one’s creative imagination. (Nedley, Neil, MD. Proof Positive. Ardmore, OK: Quality Books, Inc. 1998, 1999, p 283)

Everyone is creative and can enhance skills and talents (whatever the difference between brilliant and average brains). When problem-solving believe there is an answer and ponder for awhile. Then let your brain wander; do something else so your cortex will have the opportunity to find an analogous memory that may shed light on the current problem. (Hawkins, Jeff, with Sandra Blakeslee. On Intelligence. NY: Owl Books, 2004, pp 186-190)

Polish researchers have identified four distinct types of creativity:

  • Fluid – most common type, routinely displayed in a variety of situations and in the absence of specialized knowledge
  • Crystallized – yields knowledge-based solutions
  • Mature – the outcome of specific knowledge or expertise
  • Eminent – Manifestations of eminent creativity, which are widely recognized and celebrated

(Kaufman James C., and Robert J. Sternberg, editors. The International Handbook of Creativity. NY: Cambridge University Press, 2006.)

A creative imagination stems largely from the unconscious. Gives examples of ways in which creativity can be stimulated. (Fontana, David, PhD. Teach Yourself to Dream. CA: Chronicle Books, 1997, pp 130-131)

Creativity is a talent that everyone shares to some extent although the activities that people usually acknowledge as creative are often very narrowly defined according to specific cultural prejudices. (Greenfield, Susan, Con. Ed. Brain Power. The Ivy Press Limited, 1999, p 114)

The right hemisphere is more responsible for visual artistry than any other region in the brain. The left hemisphere constributes linguistic and symbolic influences. The term Parietal Paradox is used to describe the visual creativity often exhibited by patients whose progressive cognitive decline would be expected to rob them of the ability to express themselves in this manner. (Balzac, Fred. Sudden Emergence of Visual Creativity in Patients with Frontotemporal Dementia.)

Mental rehearsal activates the same neural circuitry as does the real activity. (Goleman, Daniel. The Brain and Emotional Intelligence: New Insights. p 68-70. MA: More Than Sound, 2011)

Visualization is a process of actively forming pictures in the mind’s eye. It involves creating a mental picture and energizing it. Imagining something is virtually the same as perceiving it in the external world. (Graham, Helen. Discover Color Therapy. CA: Ulysses Press, 1998, pp 45-46)

Internal mental picturing can serve as a self-fulfilling prophecy. Winners see themselves as winning and losers generally give themselves an excuse to lose. Provides an example of now a competitive swimmer used the technique to be successful. (von Oech, Roger. A Whack on the Side of the Head. CA: Creative Think, 1983, 1992, pp 161-162)

Refer to Visualizing and the Brain for additional information.

Discusses the whole brain creative process in relation to the four modes of the cerebrum including the steps of interest, preparation, incubation, illumination, verification, and application. (Herrmann, Ned. The Whole Brain Business Book. NY: McGraw-Hill, 1996, p 216)

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